ABOUT US
Phonocar S.p.A. was founded in 1972 in Reggio Emilia and today is one of the leading European companies in the Automotive Accessories sector.
Who we are
Phonocar is a company that has built, over the years, a solid knowledge of the car accessories market, developing innovative ideas that have always been ahead of what the market could offer.
This wealth of expertise and constant focus on research and development have enabled Phonocar to become a benchmark in various areas of the automotive sector and across multiple channels.
Our design flexibility and versatility, ranging from Car Entertainment to safety, have broadened the company’s scope, allowing us to establish a widespread sales network throughout Europe and to become official suppliers to the largest GDS chains of specialised car accessory retailers.
Distribution Network
Phonocar relies on a widespread network of agents across Italy and the main European countries (Italy, France, Spain, Germany), ensuring full coverage and accurate after-sales management throughout Europe.
This commercial network serves over 3,000 points of sale and workshops across Europe, guaranteeing efficient and punctual distribution thanks to our centralised logistics, which allows deliveries within 24/48 hours.
In addition to this network of independent dealers and workshops, Phonocar collaborates with the leading car accessory chains and megastores in Europe, with which it has signed exclusive agreements for the distribution of sound and entertainment products.
Our presence in the aftermarket sector has also enabled us to reach agreements with leading importers in Italy and global car/truck manufacturers, bringing Phonocar-designed and manufactured products directly into the official accessory catalogues of major car brands. Today, it is possible to order a Phonocar product directly from your authorised dealer through the brand’s official channels.
R&D
One of the pillars of our corporate strategy, which has enabled us to grow and expand over the past 50 years, has been to prioritise research and innovation, thanks to a team of engineers and technicians that has steadily grown, covering new areas of research.
Alongside our primary activities of research and design on physical products and 3D component design—which have been our hallmark for many years—we have introduced new skills and professional profiles that have expanded our R&D into software and the IT/multimedia world related to the automotive sector.
Today, our R&D team is made up of professionals with diverse backgrounds and training, enabling us to respond quickly and efficiently to the needs of individual customers as well as to market demands.
Phonocar Detailor
In recent years, Phonocar has undertaken a path of growth and internal process improvement. Through major corporate reorganisation, the company has obtained ISO 9001 and ISO 14001 certifications, which represent the highest standards of certification in the automotive sector.
It has also established an internal division called Detailor, specialising in the development and design of components and products for OEM and car manufacturers. The size of the team and the very nature of Phonocar are the strengths of the “Detailor” department, as they have enabled us to work swiftly on medium-to-large projects by leveraging our proven supply chain and industrial partners. We offer integrated solutions to clients and car manufacturers with reduced costs and much faster turnaround times compared to traditional suppliers.
Our key strengths can be summarised as follows:
- Dedicated design team
- Speed of execution
- Reliable and tested supply chain
- Flexibility in research thanks to our wide-ranging in-house technical expertise
- Lean and short production structure, allowing us to shift production (EU or non-EU) to avoid delays
Thanks to these key points, Phonocar Detailor has become a well-established entity, working on significant present and future projects, positioning itself as a reliable and trustworthy partner in times of uncertainty.
Our history and wealth of expertise are our most valuable credentials, adding a new chapter of success to the story of Phonocar S.p.A.